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The DRAFT ROOOM

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Brand Communications services

Brand and content marketing built around brand communications. Browse the deliverables below, open the one you need, and see exactly how we scope, price and produce it.

The short answer

The DRAFT ROOOM provides brand communications through standalone deliverables, retained programmes and named freelance specialists, with strategy, production and review managed in one place.

Get a quote for brand communications

Tell us the deliverable, market and deadline. We will reply with an honest scope and cost.

A real person reads every enquiry and replies personally.

What Does Brand Communications Include At The DRAFT ROOOM?

We provide brand communications as a paid service for brands and in house teams. The offer covers 24 distinct deliverables, from brand communication planning, brand communication management, brand narrative communication onwards, delivered by a named specialist, priced per project, retainer or hour. The exact format, review stages and success criteria depend on the deliverable you choose.

Marketplace

Choose A Brand Communications Deliverable

Every card is a real service you can brief on its own. Open one to see how it is scoped, what it costs, and the related pages we have built for your market and sector.

Brand Communication Planning

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Brand Communication Management

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Brand Narrative Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Brand Voice Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Brand Announcement

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Brand News Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Brand Update Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Brand Launch Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Rebrand Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Brand Refresh Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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New Brand Announcement

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Product Brand Launch Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Campaign Launch Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Customer Communication Strategy

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Customer Announcement

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Customer Update Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Customer Education Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Customer Service Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Customer Experience Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Customer Notification Copywriting

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Partner Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Supplier Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Community Stakeholder Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Brand Partnership Communication

Scoped as a standalone project or as part of a retainer, with a dedicated specialist, a written brief and two rounds of revisions.

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Process

How We Deliver It

  1. 1

    Discovery and audit

    Week 1

    We review what exists, what ranks, what converts and what contradicts the brand before proposing anything.

  2. 2

    Strategy and messaging

    Week 1 to 2

    Positioning, audience, key messages and the single metric we are moving, agreed in writing.

  3. 3

    Production

    Week 2 to 4

    A specialist drafts, an editor reviews against your voice guide, and you approve in the client dashboard.

  4. 4

    Optimisation

    Ongoing

    Published work is measured, refreshed and expanded rather than replaced by a new plan every quarter.

Questions we get first

What Brand Communications Looks Like In Practice

A dedicated specialist in brand communications, a written strategy before production, drafts in your client dashboard, two revision rounds and full ownership on payment.
Fixed price per project, monthly retainer with agreed output, hourly for advisory and overflow, or white label behind your own agency brand. Always quoted in your currency.
Most first deliverables land inside three to four weeks. Launch work with a fixed date is planned backwards from that date.
One metric agreed at the start, reported against monthly, with the plan adjusted rather than replaced.

Comparison

Working With Us Versus The Usual Alternatives

Generalist freelancer or content mill

  • Deliverables without a strategy layer
  • Voice changes with whoever is free that week
  • Written for search engines only
  • Revisions billed as extras

The DRAFT ROOOM for brand communications

  • Strategy signed off in writing before production
  • A dedicated specialist in this exact discipline
  • Written for SEO, AEO and GEO in one pass
  • Two revision rounds and full ownership included

Industries

Industries We Run Brand Communications For

The discipline stays the same across sectors. The language, proof and buying cycle do not.

Brand Communications For E-commerce

Product pages, category copy and email flows that turn browsers into repeat buyers.

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Brand Communications For Retail

Seasonal campaigns and in-store to online storytelling that keeps footfall and carts moving.

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Brand Communications For Fashion

Collection launches, lookbook copy and social content with a voice people follow.

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Brand Communications For Beauty and Skincare

Claims-safe product copy, routine education and founder-led content that builds trust.

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Brand Communications For Health and Wellness

Evidence-led content that reassures without overclaiming.

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Brand Communications For Food and Beverage

Menus, packaging, provenance stories and campaigns that make people hungry.

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Brand Communications For Drinks and Alcohol

Age-gated, compliance-aware brand and campaign work across on and off trade.

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Brand Communications For Hospitality

Booking-driven web copy, local SEO and guest communication that fills rooms and tables.

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Brand Communications For Travel

Destination content, itineraries and seasonal demand planning across markets.

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Brand Communications For Technology

Complex products explained plainly, for buyers and for the people who sign off.

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Brand Communications For SaaS

Full funnel content, comparison pages and lifecycle copy tied to activation and retention.

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Brand Communications For Fintech

Regulated messaging that still sounds human, from onboarding to investor updates.

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Brand Communications For Finance

Trust-first content for advisers, lenders and wealth brands.

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Brand Communications For Insurance

Policy clarity, comparison content and claims communication people can follow.

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Brand Communications For Real Estate

Location pages, development launches and agent content that ranks locally.

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Brand Communications For Construction

Capability statements, project stories and bid content that wins work.

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Brand Communications For Manufacturing

Technical specification content translated for procurement and end users.

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Brand Communications For Automotive

Model launches, dealer content and aftersales communication.

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Brand Communications For Clean Energy and EV

Category education, incentive explainers and installer-facing content.

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Brand Communications For Healthcare

Patient-facing clarity and clinician-facing credibility, reviewed properly.

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Brand Communications For Pharma

Compliant content with claims substantiation and sourcing built in.

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Brand Communications For Fitness

Membership, programme and community content that keeps people showing up.

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Brand Communications For Education and EdTech

Course pages, enrolment campaigns and parent or learner communication.

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Brand Communications For Legal

Practice area pages, thought leadership and enquiry-generating local content.

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Brand Communications For Professional Services

Positioning and proof for firms selling expertise.

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Brand Communications For Consulting

Point-of-view content that makes a partner the obvious call.

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Brand Communications For Accounting

Seasonal, regulation-aware content that brings in the right clients.

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Brand Communications For HR and Recruitment

Employer brand, job content and candidate journeys that convert.

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Brand Communications For Logistics

Service pages, route and capability content for shippers and partners.

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Brand Communications For Marketing

White label content and strategy for agencies under pressure.

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Brand Communications For Media and Entertainment

Audience growth content across editorial, social and audio.

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Brand Communications For Gaming

Launch beats, community content and creator partnerships.

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Brand Communications For Events

Speaker, sponsor and attendee content across the full event cycle.

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Brand Communications For Nonprofit

Cause storytelling, donor journeys and impact reporting.

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Brand Communications For Government

Plain-language public information with accessibility built in.

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Brand Communications For AI and Emerging Tech

Explainers and trust content for categories buyers are still learning.

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Brand Communications For Web3 and Crypto

Risk-aware project content, whitepapers and community communication.

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Brand Communications For Cybersecurity

Threat education and buyer content that respects a technical audience.

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Brand Communications For Home and Garden

Seasonal demand content and product storytelling.

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Brand Communications For Interior Design

Portfolio, project and service content with a distinct voice.

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Brand Communications For Pets

Owner-first education and product content with genuine warmth.

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Brand Communications For Parenting

Sensitive, useful content that earns a place in a busy day.

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Brand Communications For Jewellery and Luxury

Restrained, considered copy that protects a premium position.

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Brand Communications For Restaurants and Cafes

Local SEO, menu writing and neighbourhood campaigns.

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Brand Communications For B2B Services

Sales enablement, case studies and demand content for long cycles.

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Brand Communications For Supplements

Compliance-aware claims, education and subscription content.

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Brand Communications For Salons and Spas

Booking-led local content and treatment pages that convert.

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Markets

Brand Communications By Market

Same strategy, localised execution. Spelling, currency, seasonality and search behaviour change country by country.

Brand Communications In Australia

Quoted in AUD

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Brand Communications In New Zealand

Quoted in NZD

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Brand Communications In United Kingdom

Quoted in GBP

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Brand Communications In United States

Quoted in USD

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Brand Communications In Canada

Quoted in CAD

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Brand Communications In United Arab Emirates

Quoted in AED

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Brand Communications In Saudi Arabia

Quoted in SAR

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Brand Communications In Qatar

Quoted in QAR

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Brand Communications In Kuwait

Quoted in KWD

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Brand Communications In Oman

Quoted in OMR

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Brand Communications In Bahrain

Quoted in BHD

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Brand Communications In India

Quoted in INR

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Brand Communications In Bangladesh

Quoted in BDT

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Brand Communications In Sri Lanka

Quoted in LKR

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Brand Communications In Singapore

Quoted in SGD

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Brand Communications In Malaysia

Quoted in MYR

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Brand Communications In Indonesia

Quoted in IDR

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Brand Communications In Philippines

Quoted in PHP

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Brand Communications In Thailand

Quoted in THB

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Brand Communications In Japan

Quoted in JPY

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Brand Communications In Hong Kong

Quoted in HKD

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Brand Communications In Ireland

Quoted in EUR

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Brand Communications In Luxembourg

Quoted in EUR

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Brand Communications In Germany

Quoted in EUR

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Brand Communications In France

Quoted in EUR

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Brand Communications In Spain

Quoted in EUR

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Brand Communications In Italy

Quoted in EUR

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Brand Communications In Netherlands

Quoted in EUR

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Brand Communications In Belgium

Quoted in EUR

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Brand Communications In Switzerland

Quoted in CHF

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Brand Communications In Sweden

Quoted in SEK

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Brand Communications In Norway

Quoted in NOK

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Brand Communications In Denmark

Quoted in DKK

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Brand Communications In Poland

Quoted in PLN

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Brand Communications In Portugal

Quoted in EUR

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Brand Communications In Turkey

Quoted in TRY

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Brand Communications In South Africa

Quoted in ZAR

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Brand Communications In Kenya

Quoted in KES

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Brand Communications In Egypt

Quoted in EGP

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Brand Communications In Brazil

Quoted in BRL

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Brand Communications In Mexico

Quoted in MXN

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Brand Communications In South Korea

Quoted in KRW

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Brand Communications In Vietnam

Quoted in VND

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Brand Communications In Taiwan

Quoted in TWD

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Brand Communications In Israel

Quoted in ILS

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Brand Communications In Austria

Quoted in EUR

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Brand Communications In Czechia

Quoted in CZK

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Brand Communications In Greece

Quoted in EUR

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Brand Communications In Finland

Quoted in EUR

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Brand Communications In Romania

Quoted in RON

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Brand Communications In Argentina

Quoted in ARS

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Brand Communications In Chile

Quoted in CLP

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Brand Communications In Colombia

Quoted in COP

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Related Solutions

Questions people ask

Frequently asked questions about brand communications

Short, direct answers to the questions we get asked most. If yours is not here, send it over and a real person replies within one business day.

What does brand communications include?

Everything in the deliverables grid on this page, from brand communication planning, brand communication management, brand narrative communication through to the specialist work underneath each one.

How much does brand communications cost?

Per project, per retainer, per hour or white label, whichever fits how you buy. We quote a fixed price in your currency after a fifteen minute scoping call.

How quickly can you start?

Usually within a week of the brief being agreed, faster for launches with a fixed date.

Who will actually do the work?

A specialist in this discipline, led by a strategist who owns your brand voice and the plan across every channel.

Do you deliver brand communications in our market?

Yes. We deliver across 53 core markets and beyond, with local spelling, search behaviour, currency and examples.

Is the work optimised for AI search?

Yes. Every page is structured for SEO, AEO and GEO in the same pass, so it can be found, quoted and cited.

How many revisions are included?

Two rounds on every deliverable as standard, not sold back as an extra.

Do you work with in house teams?

Often. We plug in as the strategy and production layer, or work silently behind an agency.

Who owns the work?

You do, in full, once invoices are settled.

How do we start?

Email hello@draftrooom.com or schedule a free fifteen minute call. We reply within one hour during working hours, and always within two.

Let's build a brand your audience remembers.

Tell us what you are trying to grow. We will show you exactly how we would shape your brand and create the content to get there. No jargon, no pressure, just a clear plan and a straight answer.