Solution
Copywriting and Conversion Copy services
Brand and content marketing built around copywriting and conversion copy. Browse the deliverables below, open the one you need, and see exactly how we scope, price and produce it.
- Deliverables
- 17
- Keyword groups
- 170
- Markets served
- 12+
- Revision rounds included
- 2
The short answer
Copywriting and Conversion Copy at The DRAFT ROOOM covers 17 distinct deliverables, delivered by specialists, priced per project, retainer or hour, and written for SEO, AEO and GEO at the same time so your brand is found by search engines and quoted by AI assistants.
Marketplace
Choose a copywriting and conversion copy deliverable
Every card is a real service you can brief on its own. Open one to see how it is scoped, what it costs, and the related pages we have built for your market and sector.
Direct response copy
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Sales pages and long form sales letters
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Advertorials
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Ad copy (Google, Meta, LinkedIn)
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →PPC and PMax copy
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Website conversion copy
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Call to action optimisation
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Headlines and hooks
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Product descriptions
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Promotional and offer copy
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Lead magnet copy
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Webinar and event copy
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Sales enablement copy
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Pitch decks and proposals
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Testimonials and social proof copy
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Conversion rate copy audits
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →A/B test copy variants
Scoped as a standalone project or as part of a retainer, with a named specialist, a written brief and two rounds of revisions.
Explore related pages →Process
How we deliver it
- 1
Discovery and audit
Week 1
We review what exists, what ranks, what converts and what contradicts the brand before proposing anything.
- 2
Strategy and messaging
Week 1 to 2
Positioning, audience, key messages, keyword map and the single metric we are moving, agreed in writing.
- 3
Production
Week 2 to 4
A specialist drafts, an editor reviews against your voice guide, and you approve in the client dashboard.
- 4
Optimisation
Ongoing
Published work is measured, refreshed and expanded rather than replaced by a new plan every quarter.
Questions we get first
What copywriting and conversion copy looks like in practice
Comparison
Working with us versus the usual alternatives
Generalist freelancer or content mill
- Deliverables without a strategy layer
- Voice changes with whoever is free that week
- Written for search engines only
- Revisions billed as extras
The DRAFT ROOOM for copywriting and conversion copy
- Strategy signed off in writing before production
- A named specialist in this exact discipline
- Written for SEO, AEO and GEO in one pass
- Two revision rounds and full ownership included
Industries
Industries we run copywriting and conversion copy for
The discipline stays the same across sectors. The language, proof and buying cycle do not.
Copywriting and Conversion Copy for e-commerce
Open industry →Copywriting and Conversion Copy for retail
Open industry →Copywriting and Conversion Copy for fashion
Open industry →Copywriting and Conversion Copy for beauty and skincare
Open industry →Copywriting and Conversion Copy for health and wellness
Open industry →Copywriting and Conversion Copy for food and beverage
Open industry →Copywriting and Conversion Copy for drinks and alcohol
Open industry →Copywriting and Conversion Copy for hospitality
Open industry →Markets
Copywriting and Conversion Copy by market
Same strategy, localised execution. Spelling, currency, seasonality and search behaviour change country by country.
Copywriting and Conversion Copy in Australia
Quoted in AUD →Copywriting and Conversion Copy in New Zealand
Quoted in NZD →Copywriting and Conversion Copy in United Kingdom
Quoted in GBP →Copywriting and Conversion Copy in United States
Quoted in USD →Copywriting and Conversion Copy in Canada
Quoted in CAD →Copywriting and Conversion Copy in United Arab Emirates
Quoted in AED →Copywriting and Conversion Copy in Saudi Arabia
Quoted in SAR →Copywriting and Conversion Copy in India
Quoted in INR →Keep exploring
Related solutions
Content Marketing and Content Writing
18 deliverables, 180 keyword groups mapped.
Explore →SEO, AEO and GEO Content
18 deliverables, 180 keyword groups mapped.
Explore →Brand Strategy and Messaging
17 deliverables, 170 keyword groups mapped.
Explore →Email and Lifecycle Marketing
17 deliverables, 170 keyword groups mapped.
Explore →Social Media Content and Management
17 deliverables, 170 keyword groups mapped.
Explore →UX and UI Writing (Product Content)
16 deliverables, 160 keyword groups mapped.
Explore →Frequently asked questions about copywriting and conversion copy
What does copywriting and conversion copy include?
Everything in the deliverables grid on this page, from direct response copy, sales pages and long form sales letters, advertorials through to the specialist work underneath each one.
How much does copywriting and conversion copy cost?
Per project, per retainer, per hour or white label, whichever fits how you buy. We quote a fixed price in your currency after a fifteen minute scoping call.
How quickly can you start?
Usually within a week of the brief being agreed, faster for launches with a fixed date.
Who will actually do the work?
A specialist in this discipline, led by a strategist who owns your brand voice and the plan across every channel.
Do you deliver copywriting and conversion copy in our market?
Yes. We deliver across 12 core markets and beyond, with local spelling, search behaviour, currency and examples.
Is the work optimised for AI search?
Yes. Every page is structured for SEO, AEO and GEO in the same pass, so it can be found, quoted and cited.
How many revisions are included?
Two rounds on every deliverable as standard, not sold back as an extra.
Do you work with in house teams?
Often. We plug in as the strategy and production layer, or work silently behind an agency.
Who owns the work?
You do, in full, once invoices are settled.
How do we start?
Email hello@draftrooom.com or schedule a free fifteen minute call. We reply within one hour during working hours, and always within two.
Let's build a brand your audience remembers.
Tell us what you are trying to grow. We will show you exactly how we would shape your brand and create the content to get there. No jargon, no pressure, just a clear plan and a straight answer.