Data Storytelling and Report Content
Data Journalism services
Need data journalism for a defined business goal? Tell us the audience, intended use and deadline. A specialist will help scope the right deliverable, review stages and price before work begins.
The short answer
Our data journalism service is available as a scoped project or ongoing engagement. We agree the outputs, who reviews them and the commercial terms in writing before assigning a specialist.
What you can brief us on
What People Ask Us For With Data Journalism
The most common briefs we take on for this deliverable, and what each one usually involves.
A defined scope with a fixed price, a dedicated specialist and an agreed delivery date. Best when you need data journalism done properly once, for a launch, a pitch or a page that matters.
A monthly retainer where data journalism is planned, produced, published and improved on a rhythm, measured against one agreed commercial metric rather than vanity numbers.
We audit what you have, keep what earns attention, rewrite what does not, and rebuild the structure so search engines and AI assistants can read it properly.
Strategy, briefs, editing and quality control so your team produces data journalism at a higher standard without hiring another specialist.
We deliver data journalism quietly behind your brand, to your template, with your client never seeing our name.
See how we deliver data storytelling and report content →What Does Our Data Journalism Service Offer?
We offer data journalism as a scoped service inside our data storytelling and report content practice. Tell us the intended outcome, format and deadline. We will agree the deliverables, review stages, price and ownership before work begins.
Process
How We Deliver It
- 1
Brief and scope
Day 1
We agree the goal, the audience and what good looks like for data journalism.
- 2
Strategy pass
Week 1
Positioning, key messages and the topics this deliverable needs to cover, agreed with you in writing.
- 3
Production
Week 2 to 3
A specialist develops the agreed deliverable and shares it at the review points in your scope.
- 4
Optimise
Ongoing
We hand over the final assets or recommendations and discuss follow-up work if useful.
Niche versions of this service
Data Journalism Built For Your Kind Of Business
The same discipline, shaped around a specific industry, business model or growth stage. Open the one that matches you.
Data Journalism for SaaS companies
Data Journalism shaped around how saas companies buy, search and make decisions.
14 min readData Journalism for startups
Data Journalism shaped around how startups buy, search and make decisions.
8 min readData Journalism for scaleups
Data Journalism shaped around how scaleups buy, search and make decisions.
8 min readData Journalism for small businesses
Data Journalism shaped around how small businesses buy, search and make decisions.
9 min readData Journalism for enterprise brands
Data Journalism shaped around how enterprise teams buy, search and make decisions.
10 min readData Journalism for B2B companies
Data Journalism shaped around how b2b companies buy, search and make decisions.
13 min readData Journalism for B2C brands
Data Journalism shaped around how b2c brands buy, search and make decisions.
10 min readData Journalism for ecommerce brands
Data Journalism shaped around how ecommerce brands buy, search and make decisions.
9 min readData Journalism for DTC brands
Data Journalism shaped around how dtc brands buy, search and make decisions.
10 min readData Journalism for marketplaces
Data Journalism shaped around how marketplaces buy, search and make decisions.
12 min readData Journalism for subscription businesses
Data Journalism shaped around how subscription businesses buy, search and make decisions.
9 min readData Journalism for agencies
Data Journalism shaped around how agencies buy, search and make decisions.
8 min readFreelance services
Hire A Freelance Data Journalism Specialist From The DRAFT ROOOM
Hire a data journalism specialist through our agency for a defined project. These pages explain the brief, pricing options, approval process and how freelance delivery compares with an agency team.
Freelance Data Journalism
Freelance Data Journalism delivered by one dedicated specialist, with agency level review behind them.
12 min readData Journalism freelancer
What a good Data Journalism freelancer does differently, and how to brief one.
13 min readFreelance Data Journalism specialist
A specialist rather than a generalist for Data Journalism, working solo on your account.
9 min readFreelance Data Journalism consultant
Advisory led freelance Data Journalism, with a written plan you can hand to anyone.
9 min readHire a Data Journalism freelancer
How to hire a Data Journalism freelancer without gambling on the first draft.
13 min readHire freelance Data Journalism
Scope, contract and onboarding when you hire freelance Data Journalism.
10 min readData Journalism freelancer for hire
Availability, working style and lead times for our freelance Data Journalism service.
8 min readData Journalism expert for hire
A senior Data Journalism expert available on short engagements.
11 min readBest freelance Data Journalism
A practical scorecard for judging the best freelance Data Journalism you can find.
10 min readTop Data Journalism freelancers
What separates top Data Journalism freelancers from cheap availability.
11 min readFind a Data Journalism freelancer
Where to look for a Data Journalism freelancer, and the shortlist questions that matter.
13 min readData Journalism freelancer near me
Local and remote options for Data Journalism freelance support.
14 min readExplore
Every Data Journalism Page We Have Built
Practical pages on scope, pricing, formats, industries, business types and markets. Search for what you need and open the one written for it.
439 pages
Data Journalism for SaaS companies
Data Journalism shaped around how saas companies buy, search and make decisions.
14 min readData Journalism for startups
Data Journalism shaped around how startups buy, search and make decisions.
8 min readData Journalism for scaleups
Data Journalism shaped around how scaleups buy, search and make decisions.
8 min readData Journalism for small businesses
Data Journalism shaped around how small businesses buy, search and make decisions.
9 min readData Journalism for enterprise brands
Data Journalism shaped around how enterprise teams buy, search and make decisions.
10 min readData Journalism for B2B companies
Data Journalism shaped around how b2b companies buy, search and make decisions.
13 min readData Journalism for B2C brands
Data Journalism shaped around how b2c brands buy, search and make decisions.
10 min readData Journalism for ecommerce brands
Data Journalism shaped around how ecommerce brands buy, search and make decisions.
9 min readData Journalism for DTC brands
Data Journalism shaped around how dtc brands buy, search and make decisions.
10 min readData Journalism for marketplaces
Data Journalism shaped around how marketplaces buy, search and make decisions.
12 min readData Journalism for subscription businesses
Data Journalism shaped around how subscription businesses buy, search and make decisions.
9 min readData Journalism for agencies
Data Journalism shaped around how agencies buy, search and make decisions.
8 min readData Journalism for consultancies
Data Journalism shaped around how consultancies buy, search and make decisions.
13 min readData Journalism for professional services firms
Data Journalism shaped around how professional services buy, search and make decisions.
13 min readData Journalism for nonprofits
Data Journalism shaped around how nonprofits buy, search and make decisions.
10 min readData Journalism for personal brands
Data Journalism shaped around how personal brands buy, search and make decisions.
8 min readData Journalism for founders
Data Journalism shaped around how founders buy, search and make decisions.
8 min readData Journalism for marketing managers
Data Journalism shaped around how marketing managers buy, search and make decisions.
11 min readData Journalism for CMOs
Data Journalism shaped around how cmos buy, search and make decisions.
11 min readData Journalism for in house marketing teams
Data Journalism shaped around how in house teams buy, search and make decisions.
10 min readData Journalism for sales enablement
Data Journalism shaped around how sales enablement buy, search and make decisions.
9 min readData Journalism for product marketing teams
Data Journalism shaped around how product marketing buy, search and make decisions.
9 min readData Journalism for demand generation
Data Journalism shaped around how demand generation buy, search and make decisions.
10 min readData Journalism for lead generation
Data Journalism shaped around how lead generation buy, search and make decisions.
8 min readBy market
Data Journalism In Your Market
Every market page carries local spelling, currency, seasonality and proof.
Data Journalism In Australia
Quoted in AUD
Open this market →Data Journalism In New Zealand
Quoted in NZD
Open this market →Data Journalism In United Kingdom
Quoted in GBP
Open this market →Data Journalism In United States
Quoted in USD
Open this market →Data Journalism In Canada
Quoted in CAD
Open this market →Data Journalism In United Arab Emirates
Quoted in AED
Open this market →Data Journalism In Saudi Arabia
Quoted in SAR
Open this market →Data Journalism In Qatar
Quoted in QAR
Open this market →Data Journalism In Kuwait
Quoted in KWD
Open this market →Data Journalism In Oman
Quoted in OMR
Open this market →Data Journalism In Bahrain
Quoted in BHD
Open this market →Data Journalism In India
Quoted in INR
Open this market →Data Journalism In Bangladesh
Quoted in BDT
Open this market →Data Journalism In Sri Lanka
Quoted in LKR
Open this market →Data Journalism In Singapore
Quoted in SGD
Open this market →Data Journalism In Malaysia
Quoted in MYR
Open this market →Data Journalism In Indonesia
Quoted in IDR
Open this market →Data Journalism In Philippines
Quoted in PHP
Open this market →Data Journalism In Thailand
Quoted in THB
Open this market →Data Journalism In Japan
Quoted in JPY
Open this market →Data Journalism In Hong Kong
Quoted in HKD
Open this market →Data Journalism In Ireland
Quoted in EUR
Open this market →Data Journalism In Luxembourg
Quoted in EUR
Open this market →Data Journalism In Germany
Quoted in EUR
Open this market →Data Journalism In France
Quoted in EUR
Open this market →Data Journalism In Spain
Quoted in EUR
Open this market →Data Journalism In Italy
Quoted in EUR
Open this market →Data Journalism In Netherlands
Quoted in EUR
Open this market →Data Journalism In Belgium
Quoted in EUR
Open this market →Data Journalism In Switzerland
Quoted in CHF
Open this market →Data Journalism In Sweden
Quoted in SEK
Open this market →Data Journalism In Norway
Quoted in NOK
Open this market →Data Journalism In Denmark
Quoted in DKK
Open this market →Data Journalism In Poland
Quoted in PLN
Open this market →Data Journalism In Portugal
Quoted in EUR
Open this market →Data Journalism In Turkey
Quoted in TRY
Open this market →Data Journalism In South Africa
Quoted in ZAR
Open this market →Data Journalism In Kenya
Quoted in KES
Open this market →Data Journalism In Egypt
Quoted in EGP
Open this market →Data Journalism In Brazil
Quoted in BRL
Open this market →Data Journalism In Mexico
Quoted in MXN
Open this market →Data Journalism In South Korea
Quoted in KRW
Open this market →Data Journalism In Vietnam
Quoted in VND
Open this market →Data Journalism In Taiwan
Quoted in TWD
Open this market →Data Journalism In Israel
Quoted in ILS
Open this market →Data Journalism In Austria
Quoted in EUR
Open this market →Data Journalism In Czechia
Quoted in CZK
Open this market →Data Journalism In Greece
Quoted in EUR
Open this market →Data Journalism In Finland
Quoted in EUR
Open this market →Data Journalism In Romania
Quoted in RON
Open this market →Data Journalism In Argentina
Quoted in ARS
Open this market →Data Journalism In Chile
Quoted in CLP
Open this market →Data Journalism In Colombia
Quoted in COP
Open this market →By industry
Data Journalism By Sector
Data Journalism For E-commerce
Product pages, category copy and email flows that turn browsers into repeat buyers.
See this industry →Data Journalism For Retail
Seasonal campaigns and in-store to online storytelling that keeps footfall and carts moving.
See this industry →Data Journalism For Fashion
Collection launches, lookbook copy and social content with a voice people follow.
See this industry →Data Journalism For Beauty and Skincare
Claims-safe product copy, routine education and founder-led content that builds trust.
See this industry →Data Journalism For Health and Wellness
Evidence-led content that reassures without overclaiming.
See this industry →Data Journalism For Food and Beverage
Menus, packaging, provenance stories and campaigns that make people hungry.
See this industry →Data Journalism For Drinks and Alcohol
Age-gated, compliance-aware brand and campaign work across on and off trade.
See this industry →Data Journalism For Hospitality
Booking-driven web copy, local SEO and guest communication that fills rooms and tables.
See this industry →Data Journalism For Travel
Destination content, itineraries and seasonal demand planning across markets.
See this industry →Data Journalism For Technology
Complex products explained plainly, for buyers and for the people who sign off.
See this industry →Data Journalism For SaaS
Full funnel content, comparison pages and lifecycle copy tied to activation and retention.
See this industry →Data Journalism For Fintech
Regulated messaging that still sounds human, from onboarding to investor updates.
See this industry →Data Journalism For Finance
Trust-first content for advisers, lenders and wealth brands.
See this industry →Data Journalism For Insurance
Policy clarity, comparison content and claims communication people can follow.
See this industry →Data Journalism For Real Estate
Location pages, development launches and agent content that ranks locally.
See this industry →Data Journalism For Construction
Capability statements, project stories and bid content that wins work.
See this industry →Data Journalism For Manufacturing
Technical specification content translated for procurement and end users.
See this industry →Data Journalism For Automotive
Model launches, dealer content and aftersales communication.
See this industry →Data Journalism For Clean Energy and EV
Category education, incentive explainers and installer-facing content.
See this industry →Data Journalism For Healthcare
Patient-facing clarity and clinician-facing credibility, reviewed properly.
See this industry →Data Journalism For Pharma
Compliant content with claims substantiation and sourcing built in.
See this industry →Data Journalism For Fitness
Membership, programme and community content that keeps people showing up.
See this industry →Data Journalism For Education and EdTech
Course pages, enrolment campaigns and parent or learner communication.
See this industry →Data Journalism For Legal
Practice area pages, thought leadership and enquiry-generating local content.
See this industry →Data Journalism For Professional Services
Positioning and proof for firms selling expertise.
See this industry →Data Journalism For Consulting
Point-of-view content that makes a partner the obvious call.
See this industry →Data Journalism For Accounting
Seasonal, regulation-aware content that brings in the right clients.
See this industry →Data Journalism For HR and Recruitment
Employer brand, job content and candidate journeys that convert.
See this industry →Data Journalism For Logistics
Service pages, route and capability content for shippers and partners.
See this industry →Data Journalism For Marketing
White label content and strategy for agencies under pressure.
See this industry →Data Journalism For Media and Entertainment
Audience growth content across editorial, social and audio.
See this industry →Data Journalism For Gaming
Launch beats, community content and creator partnerships.
See this industry →Data Journalism For Events
Speaker, sponsor and attendee content across the full event cycle.
See this industry →Data Journalism For Nonprofit
Cause storytelling, donor journeys and impact reporting.
See this industry →Data Journalism For Government
Plain-language public information with accessibility built in.
See this industry →Data Journalism For AI and Emerging Tech
Explainers and trust content for categories buyers are still learning.
See this industry →Data Journalism For Web3 and Crypto
Risk-aware project content, whitepapers and community communication.
See this industry →Data Journalism For Cybersecurity
Threat education and buyer content that respects a technical audience.
See this industry →Data Journalism For Home and Garden
Seasonal demand content and product storytelling.
See this industry →Data Journalism For Interior Design
Portfolio, project and service content with a distinct voice.
See this industry →Data Journalism For Pets
Owner-first education and product content with genuine warmth.
See this industry →Data Journalism For Parenting
Sensitive, useful content that earns a place in a busy day.
See this industry →Data Journalism For Jewellery and Luxury
Restrained, considered copy that protects a premium position.
See this industry →Data Journalism For Restaurants and Cafes
Local SEO, menu writing and neighbourhood campaigns.
See this industry →Data Journalism For B2B Services
Sales enablement, case studies and demand content for long cycles.
See this industry →Data Journalism For Supplements
Compliance-aware claims, education and subscription content.
See this industry →Data Journalism For Salons and Spas
Booking-led local content and treatment pages that convert.
See this industry →Keep exploring
Other Deliverables Under Data Storytelling and Report Content
Data driven reports and studies
Open deliverable →Original research and survey content
Open deliverable →Infographic copy and data narratives
Open deliverable →Interactive report copy
Open deliverable →Benchmark and index reports
Open deliverable →Trend and state of the industry reports
Open deliverable →Questions people ask
Frequently asked questions about data journalism
Short, direct answers to the questions we get asked most. If yours is not here, send it over and a real person replies within one business day.
What is included in data journalism?
We agree the brief, deliverables, review criteria and timeline for data journalism before work begins. A specialist carries out the work, with feedback and revisions agreed in the scope.
How is data journalism priced?
Fixed price per project, monthly retainer, hourly for advisory, or white label. Quoted in your currency after a fifteen minute scoping call.
How long does it take?
Most first deliverables land inside three to four weeks from an agreed brief.
Do you deliver data journalism in our country?
Yes. We deliver across 53 core markets with local spelling, examples and search behaviour.
Is this optimised for AI search?
When the deliverable is published content, we plan its structure and discoverability for relevant searches. Design, research and advisory deliverables are scoped against their own goals rather than promising search rankings.
Can this be part of a bigger programme?
Yes. It sits inside data storytelling and report content and links into your wider content system rather than arriving as a stray file.
Who owns the work?
You do, in full, once invoices are settled.
How do we start?
Email hello@draftrooom.com or schedule a free fifteen minute call. We reply within one hour during working hours, and always within two.
Let's build a brand your audience remembers.
Tell us what you are trying to grow. We will show you exactly how we would shape your brand and create the content to get there. No jargon, no pressure, just a clear plan and a straight answer.