Skip to content
The DRAFT ROOOM

PR and Thought Leadership

Press releases

Press releases planned, produced and optimised by a specialist, then linked into the rest of your content system so it earns traffic and conversions rather than sitting alone.

Delivered by a named specialistFixed price or retainer12+ markets
Revisions included
2 rounds
Named specialist
1 to 1
Markets
12+
Typical first delivery
3 to 4 wks

Search intent

Where this sits in search

These are the buyer intents we build pages around for this deliverable. Open a group to see the shape of demand, then jump to the page built for it.

Buyers looking for an agency partner rather than a freelancer.

Example searches in this group: press releases agency, best press releases agency, top press releases agencies.

Open the pr and thought leadership page for this intent →

People who know what they need and want it delivered.

Example searches in this group: press releases services, professional press releases services, press releases service provider.

Open the pr and thought leadership page for this intent →

Procurement led searches, usually mid market and enterprise.

Example searches in this group: press releases company, press releases companies, trusted press releases company.

Open the pr and thought leadership page for this intent →

Advisory first buyers who want a person, then a plan.

Example searches in this group: press releases consultant, press releases expert, press releases specialist.

Open the pr and thought leadership page for this intent →

Late stage buyers comparing budget before they enquire.

Example searches in this group: press releases pricing, press releases cost, how much does press releases cost.

Open the pr and thought leadership page for this intent →

Research stage buyers wanting to see the work first.

Example searches in this group: press releases examples, press releases portfolio, press releases samples.

Open the pr and thought leadership page for this intent →

Online retail brands with catalogue and campaign volume.

Example searches in this group: press releases for ecommerce brands, press releases for online stores, press releases for Shopify brands.

Open the pr and thought leadership page for this intent →

Product led teams buying for pipeline and activation.

Example searches in this group: press releases for SaaS companies, SaaS press releases agency, press releases for software companies.

Open the pr and thought leadership page for this intent →

Early stage teams who need speed and a first system.

Example searches in this group: press releases for startups, startup press releases agency, press releases for founders.

Open the pr and thought leadership page for this intent →

Long cycle buyers with committees and governance needs.

Example searches in this group: press releases for B2B brands, B2B press releases agency, press releases for enterprise brands.

Open the pr and thought leadership page for this intent →

The short answer

Press releases is delivered by a named specialist inside our pr and thought leadership practice. Strategy is agreed in writing, production follows your voice guide, and the work is written for search engines and AI assistants at the same time.

Process

How we deliver it

  1. 1

    Brief and scope

    Day 1

    We agree the goal, the audience and what good looks like for press releases.

  2. 2

    Strategy pass

    Week 1

    Positioning, key messages and the keyword map that this deliverable will serve.

  3. 3

    Production

    Week 2 to 3

    A specialist drafts, an editor reviews, you approve in the client dashboard.

  4. 4

    Optimise

    Ongoing

    Measured against the agreed metric, then refreshed and expanded.

Landing pages

Every press releases page we have built

Browse them like products, not like a sitemap. Search by market, industry, pricing or buyer intent, then open the page written for that exact search.

133 pages

Press releases services

Scope, deliverables and turnaround for Press releases delivered as a managed service.

10 min read

Press releases agency

What to expect from a specialist Press releases agency, and how to choose one.

8 min read

Press releases company

Procurement ready answers on working with a Press releases company.

9 min read

Press releases consultant

Advisory led Press releases with a named consultant and a written plan.

12 min read

Press releases specialist

A specialist rather than a generalist, and why that changes the output.

12 min read

Press releases experts

The experience, review process and standards behind our Press releases.

9 min read

Freelance Press releases

Freelance versus agency Press releases, compared honestly on cost and risk.

11 min read

Outsourced Press releases

How to outsource Press releases without losing voice or control.

12 min read

White label Press releases

White label Press releases for agencies, delivered under your brand.

13 min read

Press releases near me

Local answers for buyers searching for Press releases nearby.

9 min read

Best Press releases

A practical scorecard for judging the best Press releases provider.

13 min read

Top Press releases providers

What separates the top Press releases providers from the rest.

8 min read

Press releases examples

Real examples of Press releases and what made each one work.

10 min read

Press releases portfolio

A portfolio walkthrough of recent Press releases projects.

11 min read

Press releases strategy

The strategy layer that sits above Press releases production.

10 min read

Press releases process

Our step by step Press releases process from brief to published.

9 min read

Press releases pricing

How Press releases is priced, and what moves a quote up or down.

9 min read

Press releases cost

Typical cost ranges for Press releases across project and retainer models.

13 min read

Press releases packages

Packaged Press releases options for teams that want a fixed scope.

10 min read

Press releases rates

Hourly and day rates for advisory Press releases work.

14 min read

Press releases quote

What we need from you to quote Press releases accurately.

14 min read

Affordable Press releases

Getting quality Press releases on a smaller budget without cutting corners.

12 min read

Cheap Press releases

Where cheap Press releases actually costs more, with the maths.

14 min read

Press releases ROI

How to measure return from Press releases beyond traffic.

12 min read

Frequently asked questions about press releases

What is included in press releases?

A written brief, a strategy pass, production by a specialist in press releases, an editorial review against your voice guide, and two rounds of revisions.

How is press releases priced?

Fixed price per project, monthly retainer, hourly for advisory, or white label. Quoted in your currency after a fifteen minute scoping call.

How long does it take?

Most first deliverables land inside three to four weeks from an agreed brief.

Do you deliver press releases in our country?

Yes. We deliver across 12 core markets with local spelling, examples and search behaviour.

Is this optimised for AI search?

Yes. Structured for SEO, AEO and GEO in the same pass so it can be found, quoted and cited.

Can this be part of a bigger programme?

Yes. It sits inside pr and thought leadership and links into your wider content system rather than arriving as a stray file.

Who owns the work?

You do, in full, once invoices are settled.

How do we start?

Email hello@draftrooom.com or schedule a free fifteen minute call. We reply within one hour during working hours, and always within two.

Let's build a brand your audience remembers.

Tell us what you are trying to grow. We will show you exactly how we would shape your brand and create the content to get there. No jargon, no pressure, just a clear plan and a straight answer.