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The DRAFT ROOOM

Santiago, Chile

Brand & Content Marketing Services in Santiago

We work with businesses across Santiago and wider Santiago Metropolitan, from local operators to national brands headquartered here. Content is written for how Santiago buyers search, compare and decide.

The short answer

The DRAFT ROOOM provides brand and content marketing services in Santiago: brand strategy, SEO and AEO content, website copywriting, email, social and video. We work remotely inside Santiago business hours and quote in CLP.

Get a quote for Santiago

Tell us the goal and the deadline. A strategist replies within one business day with scope and price.

Not sure yet? Choose "Free 100-word sample" and judge our writing first. No obligation.

Local insight

Brand & Content Marketing Services in Santiago, Explained

What changes here versus the rest of Chile, and what we do about it.

Santiago has its own competitive density, its own dominant sectors and its own way of searching. Some categories here are fiercely contested and won on trust signals and depth of content; others are still wide open, where a handful of well-structured pages can own the results within a quarter. We work out which one you are in before proposing anything.

Local intent matters. Buyers in Santiago search with neighbourhood, district and suburb names attached, they compare shortlists before they enquire, and they increasingly ask AI assistants for a recommendation rather than scrolling. So we build location content that names the areas you actually serve, answers the questions people ask out loud, and carries the schema and internal linking that ties Santiago pages back to the main service hubs.

For Chile, copy for Santiago is written in Chilean Spanish first. Buyers here respond best to trust-building, formal tone. Claims, testimonials and lead forms are checked against Law 19.628 and its 2024 data protection reform, and project calls are scheduled within CLT/CLST working hours.

Services

How we help Santiago businesses

Every service is available in Santiago, delivered remotely by the specialist best suited to your category.

Content Marketing and Content Writing in Santiago

SEO blog writing, Long form articles and guides, Pillar pages and topic clusters

Open service →

SEO, AEO and GEO Content in Santiago

Keyword research and mapping, Search intent analysis, On page SEO copy

Open service →

Brand Strategy and Messaging in Santiago

Brand positioning, Brand voice and tone of voice guides, Messaging frameworks

Open service →

Copywriting and Conversion Copy in Santiago

Direct response copy, Sales pages and long form sales letters, Advertorials

Open service →

Email and Lifecycle Marketing in Santiago

Email campaigns and EDMs, Welcome and onboarding flows, Abandoned cart flows

Open service →

Social Media Content and Management in Santiago

Social content strategy, Content calendars, Captions and post copy

Open service →

UX and UI Writing (Product Content) in Santiago

Interface microcopy, Onboarding flows, Empty states

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AI Led Content and Communication in Santiago

AI assisted content with human editing, AI content workflow setup, Brand voice prompt libraries

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PR and Thought Leadership in Santiago

Press releases, Media pitches and outreach, Bylines and guest articles

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UGC and Influencer Content in Santiago

Creator briefs, UGC video scripts, Hooks and opening lines

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Translation and Localisation in Santiago

Website localisation, Marketing content localisation, Email and campaign localisation

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Content Repurposing and Production Systems in Santiago

Blog to social repurposing, Long form to short form conversion, Webinar and video to written content

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Website and Landing Page Content in Santiago

Homepage copy, About page copy, Service and product page copy

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E-commerce Content in Santiago

Product descriptions (PDPs), Collection and category page content, E-commerce SEO content

Open service →

Video and Multimedia Scriptwriting in Santiago

Explainer video scripts, Product demo scripts, Brand film and story scripts

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Influencer Marketing and Creator Partnerships in Santiago

This is the marketing and management side, separate from the UGC content writing in service 10., Influencer strategy and planning, Creator sourcing and vetting

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AI Content Creation and Generative Media in Santiago

The creation types, separate from the AI workflow and editing in service 8., AI generated image concepts and prompts, AI video scripts and prompts

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Corporate and Internal Communications in Santiago

Internal newsletters, Company announcements and updates, Leadership and CEO messages

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Employer Branding and Recruitment Content in Santiago

Employer brand strategy and messaging, Careers page copy, Job descriptions and adverts

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Podcast and Audio Content in Santiago

Podcast strategy and format planning, Episode outlines and scripts, Show notes and summaries

Open service →

Technical Writing and Documentation in Santiago

Product documentation, User guides and manuals, API documentation

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Sales Enablement and Collateral in Santiago

Sales decks and pitch presentations, One pagers and leave behinds, Sales email templates and sequences

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Print, Packaging and Offline Copy in Santiago

Packaging copy and labels, Product inserts and thank you cards, Brochures and flyers

Open service →

Community and Engagement Content in Santiago

Community strategy and guidelines, Forum and group content, Discord and Slack community copy

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Event and Experiential Content in Santiago

Event landing page copy, Registration and ticketing copy, Event promotion and campaign content

Open service →

Speechwriting and Presentation Content in Santiago

Keynote speeches, Executive and leadership speeches, Conference and panel talks

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Grant, Bid and Proposal Writing in Santiago

Grant applications, Tender and bid responses, RFP and RFQ responses

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Investor and Financial Communications in Santiago

Investor pitch decks, Investor updates and newsletters, Fundraising and round announcements

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Affiliate, Partnership and Advertorial Content in Santiago

Affiliate programme copy, Affiliate recruitment and onboarding, Advertorials and sponsored content

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Content Operations, Strategy and Governance in Santiago

Content strategy and roadmaps, Content audits and inventories, Editorial guidelines and style guides

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Conversion Rate Optimisation (CRO) Content in Santiago

Landing page CRO copy, Copy A/B and multivariate testing, Headline and hook testing

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Voice, Conversational and Smart Assistant Content in Santiago

Voice search optimised content, Alexa and Google Assistant skill copy, Conversational IVR and phone scripts

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Data Storytelling and Report Content in Santiago

Data driven reports and studies, Original research and survey content, Infographic copy and data narratives

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Nonprofit, Cause and Impact Content in Santiago

Cause and mission storytelling, Donation and fundraising appeals, Campaign and advocacy content

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Regulated and Compliance Sensitive Content in Santiago

Compliant financial content, Medical and health content review, Legal and terms content

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Localisation Strategy and Multi Market Content Operations in Santiago

Multi market content strategy, Market entry content planning, Regional content adaptation frameworks

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Reputation, Reviews and Crisis Content in Santiago

Review response management copy, Reputation monitoring and messaging, Crisis communications and holding statements

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Web3, Crypto and Emerging Tech Content in Santiago

Crypto and blockchain content, Web3 and NFT project content, Whitepaper and litepaper writing

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App Store, Marketplace and Listing Optimisation in Santiago

App store optimisation (ASO) copy, App titles, subtitles and descriptions, Keyword optimised listings

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Membership, Subscription and Retention Content in Santiago

Membership programme copy, Subscription offer and tier copy, Loyalty programme content

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Growth and Lifecycle Marketing Content in Santiago

Full funnel content strategy (awareness, consideration, decision), Top of funnel content (blogs, guides, social, awareness campaigns), Middle of funnel content (comparison pages, case studies, webinars, lead magnets)

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Brand Design and Visual Content in Santiago

Brand Identity Design, Visual Identity Design, Logo Design

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Product Marketing and Go-To-Market in Santiago

Product Marketing Strategy, Product Positioning, Product Messaging

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Personal Branding and Executive Communication in Santiago

Personal Branding, Personal Brand Strategy, Personal Brand Positioning

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Brand Communications in Santiago

Brand Communication Planning, Brand Communication Management, Brand Narrative Communication

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Customer Experience Content in Santiago

Customer Experience Content, Customer Journey Content, Customer Journey Copywriting

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Creative Campaign and Advertising Concept in Santiago

Creative Campaign Strategy, Creative Concept Development, Campaign Concept

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Editorial and Publishing in Santiago

Editorial Strategy, Editorial Planning, Editorial Calendar

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Copy Editing, Proofreading and Content Quality in Santiago

Line Editing, Structural Editing, Editorial Editing

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Brand Voice and Verbal Identity in Santiago

Brand Voice, Brand Voice Strategy, Brand Tone of Voice

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Naming and Verbal Branding in Santiago

Company Naming, Startup Naming, Agency Naming

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Customer and Brand Research Content in Santiago

Audience Research, Customer Research, Customer Interview

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Content Audit and Content Refresh in Santiago

Content Audit, Website Content Audit, Blog Content Audit

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Brand Guidelines and Marketing Playbook in Santiago

Brand Guidelines, Brand Style Guide, Brand Messaging Guidelines

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Founder-Led Content in Santiago

Founder Content Writing, Founder Storytelling, Founder LinkedIn Content

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Executive and Leadership Communications in Santiago

Executive Communication Strategy, Executive Messaging, Executive Thought Leadership

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Brand Launch and Rebrand Communication in Santiago

Brand Launch Strategy, Brand Launch Content, Brand Launch Campaign

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Marketing Collateral Content and Design in Santiago

Company Profile, Capability Statement, Corporate Brochure

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Brand Photography and Creative Direction in Santiago

Product Photography Direction, Ecommerce Photography Direction, Social Media Photography Direction

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Content and Brand Templates in Santiago

Brand Template Design, Social Media Template, Presentation Template

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Cannabis, Marijuana & Hemp Writing Services in Santiago

Dispensary Menu Product Description Writing, Medical Cannabis Patient Education Content, Cannabis Strain Review Writing Services

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iGaming, Casino & Sports Betting Writing Services in Santiago

Online Casino Review Writing Services, Slot Game Mechanics & Feature Reviews, Live Dealer Casino Game Guides

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Crypto, Web3, Blockchain & DeFi Writing Services in Santiago

Blockchain White Paper Authoring Services, DeFi Protocol Documentation & GitBook Writing, Tokenomics Models & Economic Summary Writing

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Forex, Stock Trading & Financial Markets Writing Services in Santiago

Retail Forex Broker Review Writing, Proprietary Trading Firm Evaluation Guides, Technical Analysis Chart Pattern Articles

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Psychedelics, Nootropics & Wellness Writing Services in Santiago

Psilocybin Assisted Therapy Clinic Patient Guides, Functional Mushroom Extract Product Descriptions, Ketamine Infusion Treatment Informational Articles

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Vape, E-Cigarette & Harm Reduction Writing Services in Santiago

Vape E-Liquid Flavour Profile Descriptions, E-Cigarette Starter Kit Beginner Guides, Pod System vs Box Mod Hardware Comparison Articles

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Executive Career, Resume & CV Writing Services in Santiago

C-Suite Executive Resume Writing Services, Chief Executive Officer (CEO) Resume Writing Services, Chief Operating Officer (COO) Resume Writing Services

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Medical, Healthcare & Life Sciences Writing Services in Santiago

Medically Reviewed Health Article Writing, Patient Education Brochure Copywriting, Clinical Trial Protocol Synopsis Writing

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Legal Content & Law Firm Copywriting Services in Santiago

Personal Injury Practice Area Page Writing, Corporate Mergers & Acquisitions Legal Web Copy, Criminal Defence Attorney Website Copywriting

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Non-Fiction, Memoir & Book Ghostwriting Services in Santiago

Executive Non-Fiction Book Ghostwriting, Founder Memoir & Autobiography Ghostwriting, Business Strategy Thought Leadership Book Ghostwriting

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High-Ticket Funnel & Direct-Response Copywriting in Santiago

Video Sales Letter (VSL) Scriptwriting, Long-Form Sales Letter Writing Services, Automated Webinar Pitch Scriptwriting

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Technical, API & Developer Documentation Writing in Santiago

RESTful API Reference Documentation Writing, GraphQL Schema & Query Guides, SDK Getting Started Guides & Quickstarts

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Government Tenders, RFP & Grant Proposal Writing in Santiago

Government Tender Response Writing Services, Municipal RFP (Request for Proposal) Authoring, Defense & Security Tender Submission Writing

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Academic, Scientific & Research Writing Services in Santiago

Peer-Reviewed Journal Manuscript Editing, Systematic Literature Review Synthesis Writing, Scientific Research Abstract Writing Services

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Curriculum, Education & Course Content Writing in Santiago

Online Course Curriculum Design & Outlining, LMS (Learning Management System) Course Module Content, Corporate Training Manual & Handbook Writing

Open service →

Real Estate, PropTech & Architecture Writing in Santiago

Luxury Real Estate Listing Description Writing, High-Rise Condominium Development Brochure Copy, Commercial Real Estate Offering Memorandums (OM)

Open service →

Video Game, Esports & Narrative Writing Services in Santiago

Video Game Worldbuilding & Lore Documentation, Interactive Branching Dialogue Tree Writing, RPG Quest Design & Objective Descriptions

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Travel, Tourism & Hospitality Writing Services in Santiago

Luxury Resort & Hotel Website Copywriting, Destination Marketing Organization (DMO) City Guides, Boutique Hotel Brand Story & Concept Books

Open service →

Luxury, Fashion & High-End Lifestyle Writing Services in Santiago

Haute Couture Runway Collection Show Notes, High Jewelry (Haute Joaillerie) Gemstone Descriptions, Swiss Haute Horlogerie Watch Complication Explanations

Open service →

Non-Profit, NGO & Philanthropy Writing Services in Santiago

Major Donor Philanthropic Gift Proposal Writing, Capital Campaign Case for Support Authoring, Non-Profit Annual Impact Report Writing

Open service →

Corporate Policy, Compliance, SOP & ESG Writing in Santiago

Corporate Standard Operating Procedure (SOP) Authoring, Employee Code of Conduct & Ethics Handbook Writing, Environmental, Social & Governance (ESG) Annual Reports

Open service →

Scriptwriting, Speechwriting & Keynote Writing in Santiago

CEO Keynote Speechwriting Services, TEDx & Industry Conference Talk Scriptwriting, Corporate AGM Chairman's Address Writing

Open service →

White-Label & Reseller Agency Writing Services in Santiago

White-Label SEO Blog Post Writing for Agencies, White-Label Website Copywriting Fulfillment, White-Label Content Marketing Retainer Fulfillment

Open service →

Journalism, PR & Media House Writing Services in Santiago

Corporate Press Release Writing Services, Funding Round & Investment Announcement Releases, Product Launch Press Announcement Writing

Open service →

Industries

Sectors we serve in Santiago

Process

Working with us from Santiago

  1. 1

    Free fifteen minute call

    Santiago hours

    We understand the goal, the audience and the deadline.

  2. 2

    Written scope, fixed price

    In CLP

    Deliverables, timings and the metric we are moving, agreed before work starts.

  3. 3

    Specialist production

    Week 1 to 3

    A dedicated specialist drafts, an editor reviews against your voice guide.

  4. 4

    Review and measure

    Ongoing

    Approvals in the dashboard, two revision rounds, reporting against the agreed metric.

Who we help

Brands we work with in Santiago

Selling into Chile and beyond, needing product pages, campaigns and email flows that convert.
Santiago teams who need a full brand and content team on demand.
One consistent voice across every market, team and channel, with governance that keeps it there.
Positioning and ghostwriting for Santiago founders who want to be the name their audience trusts.
White label specialists for the months when you are stretched.

Proof

Related projects

Reading

Related guides

Nearby

Other cities across Santiago Metropolitan and Chile

Work with us in Santiago

Tell us the goal. We reply within one business day.

Not sure yet? Choose "Free 100-word sample" and judge our writing first. No obligation.

Questions people ask

Frequently asked questions by brands in Santiago

Short, direct answers to the questions we get asked most. If yours is not here, send it over and a real person replies within one business day.

Do you work with businesses in Santiago, Chile?

Yes. We work with Chilean brands remotely, with meetings scheduled around local business hours and content written for how people search in Santiago, Chile.

Do you understand the Chile market?

One of the most stable and digitally mature markets in Latin America, with strong mining, wine and fintech sectors. Buyers are formal, comparison driven and expect clear commercial terms.

Do you write in local English and spelling for Chile?

We match local spelling, currency (CLP), date formats and idiom, and we work in Spanish, English where the audience needs it.

How do meetings work across time zones?

We book calls inside your working day and keep everything else asynchronous in the client dashboard, so progress never waits on a shared hour.

How much does content marketing cost in Chile?

Pricing is scoped per project and quoted in CLP or your preferred currency. You get a written proposal with a fixed price, not an hourly guess.

Can you help us rank locally?

Yes. Local SEO work covers location pages, Google Business Profile content, local schema and the internal linking that ties Santiago, Chile pages back to the main service hubs.

Do you handle multi-market rollouts?

We run a central brand voice with local flex, so the message stays consistent while each market gets content that sounds like it belongs there.

Are you familiar with local advertising and privacy rules?

We write to local advertising standards and privacy expectations, and we flag anything that needs legal sign off before it is published.

Can you work with our in-house team?

Often we do. We can lead strategy and hand delivery to your team, or take the whole function off their plate. Both work, as long as one person owns approvals.

How do we get started?

Send an enquiry with your market and goal. You will get a reply within one business day with next steps and an honest view on cost.

Let's talk about Santiago

Request a free 100-word sample on your topic, or email or chat with us. A real person replies within one business day, with no pressure.

Free 100-Word Sample