Basel, Switzerland
Brand & Content Marketing Services in Basel
We work with businesses across Basel and wider Basel, from local operators to national brands headquartered here. Content is written for how Basel buyers search, compare and decide.
The short answer
The DRAFT ROOOM provides brand and content marketing services in Basel: brand strategy, SEO and AEO content, website copywriting, email, social and video. We work remotely inside Basel business hours and quote in CHF.
Local insight
Brand & Content Marketing Services in Basel, Explained
What changes here versus the rest of Switzerland, and what we do about it.
Basel has its own competitive density, its own dominant sectors and its own way of searching. Some categories here are fiercely contested and won on trust signals and depth of content; others are still wide open, where a handful of well-structured pages can own the results within a quarter. We work out which one you are in before proposing anything.
Local intent matters. Buyers in Basel search with neighbourhood, district and suburb names attached, they compare shortlists before they enquire, and they increasingly ask AI assistants for a recommendation rather than scrolling. So we build location content that names the areas you actually serve, answers the questions people ask out loud, and carries the schema and internal linking that ties Basel pages back to the main service hubs.
For Switzerland, copy for Basel is written in German, French and Italian, with British English for business. Buyers here respond best to precise, premium and understated copy. Claims, testimonials and lead forms are checked against the revised Federal Act on Data Protection (nFADP), and project calls are scheduled within CET/CEST working hours.
Services
How we help Basel businesses
Every service is available in Basel, delivered remotely by the specialist best suited to your category.
Content Marketing and Content Writing in Basel
SEO blog writing, Long form articles and guides, Pillar pages and topic clusters
Open service →SEO, AEO and GEO Content in Basel
Keyword research and mapping, Search intent analysis, On page SEO copy
Open service →Brand Strategy and Messaging in Basel
Brand positioning, Brand voice and tone of voice guides, Messaging frameworks
Open service →Copywriting and Conversion Copy in Basel
Direct response copy, Sales pages and long form sales letters, Advertorials
Open service →Email and Lifecycle Marketing in Basel
Email campaigns and EDMs, Welcome and onboarding flows, Abandoned cart flows
Open service →Social Media Content and Management in Basel
Social content strategy, Content calendars, Captions and post copy
Open service →UX and UI Writing (Product Content) in Basel
Interface microcopy, Onboarding flows, Empty states
Open service →AI Led Content and Communication in Basel
AI assisted content with human editing, AI content workflow setup, Brand voice prompt libraries
Open service →PR and Thought Leadership in Basel
Press releases, Media pitches and outreach, Bylines and guest articles
Open service →UGC and Influencer Content in Basel
Creator briefs, UGC video scripts, Hooks and opening lines
Open service →Translation and Localisation in Basel
Website localisation, Marketing content localisation, Email and campaign localisation
Open service →Content Repurposing and Production Systems in Basel
Blog to social repurposing, Long form to short form conversion, Webinar and video to written content
Open service →Website and Landing Page Content in Basel
Homepage copy, About page copy, Service and product page copy
Open service →E-commerce Content in Basel
Product descriptions (PDPs), Collection and category page content, E-commerce SEO content
Open service →Video and Multimedia Scriptwriting in Basel
Explainer video scripts, Product demo scripts, Brand film and story scripts
Open service →Influencer Marketing and Creator Partnerships in Basel
This is the marketing and management side, separate from the UGC content writing in service 10., Influencer strategy and planning, Creator sourcing and vetting
Open service →AI Content Creation and Generative Media in Basel
The creation types, separate from the AI workflow and editing in service 8., AI generated image concepts and prompts, AI video scripts and prompts
Open service →Corporate and Internal Communications in Basel
Internal newsletters, Company announcements and updates, Leadership and CEO messages
Open service →Employer Branding and Recruitment Content in Basel
Employer brand strategy and messaging, Careers page copy, Job descriptions and adverts
Open service →Podcast and Audio Content in Basel
Podcast strategy and format planning, Episode outlines and scripts, Show notes and summaries
Open service →Technical Writing and Documentation in Basel
Product documentation, User guides and manuals, API documentation
Open service →Sales Enablement and Collateral in Basel
Sales decks and pitch presentations, One pagers and leave behinds, Sales email templates and sequences
Open service →Print, Packaging and Offline Copy in Basel
Packaging copy and labels, Product inserts and thank you cards, Brochures and flyers
Open service →Community and Engagement Content in Basel
Community strategy and guidelines, Forum and group content, Discord and Slack community copy
Open service →Event and Experiential Content in Basel
Event landing page copy, Registration and ticketing copy, Event promotion and campaign content
Open service →Speechwriting and Presentation Content in Basel
Keynote speeches, Executive and leadership speeches, Conference and panel talks
Open service →Grant, Bid and Proposal Writing in Basel
Grant applications, Tender and bid responses, RFP and RFQ responses
Open service →Investor and Financial Communications in Basel
Investor pitch decks, Investor updates and newsletters, Fundraising and round announcements
Open service →Affiliate, Partnership and Advertorial Content in Basel
Affiliate programme copy, Affiliate recruitment and onboarding, Advertorials and sponsored content
Open service →Content Operations, Strategy and Governance in Basel
Content strategy and roadmaps, Content audits and inventories, Editorial guidelines and style guides
Open service →Conversion Rate Optimisation (CRO) Content in Basel
Landing page CRO copy, Copy A/B and multivariate testing, Headline and hook testing
Open service →Voice, Conversational and Smart Assistant Content in Basel
Voice search optimised content, Alexa and Google Assistant skill copy, Conversational IVR and phone scripts
Open service →Data Storytelling and Report Content in Basel
Data driven reports and studies, Original research and survey content, Infographic copy and data narratives
Open service →Nonprofit, Cause and Impact Content in Basel
Cause and mission storytelling, Donation and fundraising appeals, Campaign and advocacy content
Open service →Regulated and Compliance Sensitive Content in Basel
Compliant financial content, Medical and health content review, Legal and terms content
Open service →Localisation Strategy and Multi Market Content Operations in Basel
Multi market content strategy, Market entry content planning, Regional content adaptation frameworks
Open service →Reputation, Reviews and Crisis Content in Basel
Review response management copy, Reputation monitoring and messaging, Crisis communications and holding statements
Open service →Web3, Crypto and Emerging Tech Content in Basel
Crypto and blockchain content, Web3 and NFT project content, Whitepaper and litepaper writing
Open service →App Store, Marketplace and Listing Optimisation in Basel
App store optimisation (ASO) copy, App titles, subtitles and descriptions, Keyword optimised listings
Open service →Membership, Subscription and Retention Content in Basel
Membership programme copy, Subscription offer and tier copy, Loyalty programme content
Open service →Growth and Lifecycle Marketing Content in Basel
Full funnel content strategy (awareness, consideration, decision), Top of funnel content (blogs, guides, social, awareness campaigns), Middle of funnel content (comparison pages, case studies, webinars, lead magnets)
Open service →Brand Design and Visual Content in Basel
Brand Identity Design, Visual Identity Design, Logo Design
Open service →Product Marketing and Go-To-Market in Basel
Product Marketing Strategy, Product Positioning, Product Messaging
Open service →Personal Branding and Executive Communication in Basel
Personal Branding, Personal Brand Strategy, Personal Brand Positioning
Open service →Brand Communications in Basel
Brand Communication Planning, Brand Communication Management, Brand Narrative Communication
Open service →Customer Experience Content in Basel
Customer Experience Content, Customer Journey Content, Customer Journey Copywriting
Open service →Creative Campaign and Advertising Concept in Basel
Creative Campaign Strategy, Creative Concept Development, Campaign Concept
Open service →Editorial and Publishing in Basel
Editorial Strategy, Editorial Planning, Editorial Calendar
Open service →Copy Editing, Proofreading and Content Quality in Basel
Line Editing, Structural Editing, Editorial Editing
Open service →Brand Voice and Verbal Identity in Basel
Brand Voice, Brand Voice Strategy, Brand Tone of Voice
Open service →Naming and Verbal Branding in Basel
Company Naming, Startup Naming, Agency Naming
Open service →Customer and Brand Research Content in Basel
Audience Research, Customer Research, Customer Interview
Open service →Content Audit and Content Refresh in Basel
Content Audit, Website Content Audit, Blog Content Audit
Open service →Brand Guidelines and Marketing Playbook in Basel
Brand Guidelines, Brand Style Guide, Brand Messaging Guidelines
Open service →Founder-Led Content in Basel
Founder Content Writing, Founder Storytelling, Founder LinkedIn Content
Open service →Executive and Leadership Communications in Basel
Executive Communication Strategy, Executive Messaging, Executive Thought Leadership
Open service →Brand Launch and Rebrand Communication in Basel
Brand Launch Strategy, Brand Launch Content, Brand Launch Campaign
Open service →Marketing Collateral Content and Design in Basel
Company Profile, Capability Statement, Corporate Brochure
Open service →Brand Photography and Creative Direction in Basel
Product Photography Direction, Ecommerce Photography Direction, Social Media Photography Direction
Open service →Content and Brand Templates in Basel
Brand Template Design, Social Media Template, Presentation Template
Open service →Cannabis, Marijuana & Hemp Writing Services in Basel
Dispensary Menu Product Description Writing, Medical Cannabis Patient Education Content, Cannabis Strain Review Writing Services
Open service →iGaming, Casino & Sports Betting Writing Services in Basel
Online Casino Review Writing Services, Slot Game Mechanics & Feature Reviews, Live Dealer Casino Game Guides
Open service →Crypto, Web3, Blockchain & DeFi Writing Services in Basel
Blockchain White Paper Authoring Services, DeFi Protocol Documentation & GitBook Writing, Tokenomics Models & Economic Summary Writing
Open service →Forex, Stock Trading & Financial Markets Writing Services in Basel
Retail Forex Broker Review Writing, Proprietary Trading Firm Evaluation Guides, Technical Analysis Chart Pattern Articles
Open service →Psychedelics, Nootropics & Wellness Writing Services in Basel
Psilocybin Assisted Therapy Clinic Patient Guides, Functional Mushroom Extract Product Descriptions, Ketamine Infusion Treatment Informational Articles
Open service →Vape, E-Cigarette & Harm Reduction Writing Services in Basel
Vape E-Liquid Flavour Profile Descriptions, E-Cigarette Starter Kit Beginner Guides, Pod System vs Box Mod Hardware Comparison Articles
Open service →Executive Career, Resume & CV Writing Services in Basel
C-Suite Executive Resume Writing Services, Chief Executive Officer (CEO) Resume Writing Services, Chief Operating Officer (COO) Resume Writing Services
Open service →Medical, Healthcare & Life Sciences Writing Services in Basel
Medically Reviewed Health Article Writing, Patient Education Brochure Copywriting, Clinical Trial Protocol Synopsis Writing
Open service →Legal Content & Law Firm Copywriting Services in Basel
Personal Injury Practice Area Page Writing, Corporate Mergers & Acquisitions Legal Web Copy, Criminal Defence Attorney Website Copywriting
Open service →Non-Fiction, Memoir & Book Ghostwriting Services in Basel
Executive Non-Fiction Book Ghostwriting, Founder Memoir & Autobiography Ghostwriting, Business Strategy Thought Leadership Book Ghostwriting
Open service →High-Ticket Funnel & Direct-Response Copywriting in Basel
Video Sales Letter (VSL) Scriptwriting, Long-Form Sales Letter Writing Services, Automated Webinar Pitch Scriptwriting
Open service →Technical, API & Developer Documentation Writing in Basel
RESTful API Reference Documentation Writing, GraphQL Schema & Query Guides, SDK Getting Started Guides & Quickstarts
Open service →Government Tenders, RFP & Grant Proposal Writing in Basel
Government Tender Response Writing Services, Municipal RFP (Request for Proposal) Authoring, Defense & Security Tender Submission Writing
Open service →Academic, Scientific & Research Writing Services in Basel
Peer-Reviewed Journal Manuscript Editing, Systematic Literature Review Synthesis Writing, Scientific Research Abstract Writing Services
Open service →Curriculum, Education & Course Content Writing in Basel
Online Course Curriculum Design & Outlining, LMS (Learning Management System) Course Module Content, Corporate Training Manual & Handbook Writing
Open service →Real Estate, PropTech & Architecture Writing in Basel
Luxury Real Estate Listing Description Writing, High-Rise Condominium Development Brochure Copy, Commercial Real Estate Offering Memorandums (OM)
Open service →Video Game, Esports & Narrative Writing Services in Basel
Video Game Worldbuilding & Lore Documentation, Interactive Branching Dialogue Tree Writing, RPG Quest Design & Objective Descriptions
Open service →Travel, Tourism & Hospitality Writing Services in Basel
Luxury Resort & Hotel Website Copywriting, Destination Marketing Organization (DMO) City Guides, Boutique Hotel Brand Story & Concept Books
Open service →Luxury, Fashion & High-End Lifestyle Writing Services in Basel
Haute Couture Runway Collection Show Notes, High Jewelry (Haute Joaillerie) Gemstone Descriptions, Swiss Haute Horlogerie Watch Complication Explanations
Open service →Non-Profit, NGO & Philanthropy Writing Services in Basel
Major Donor Philanthropic Gift Proposal Writing, Capital Campaign Case for Support Authoring, Non-Profit Annual Impact Report Writing
Open service →Corporate Policy, Compliance, SOP & ESG Writing in Basel
Corporate Standard Operating Procedure (SOP) Authoring, Employee Code of Conduct & Ethics Handbook Writing, Environmental, Social & Governance (ESG) Annual Reports
Open service →Scriptwriting, Speechwriting & Keynote Writing in Basel
CEO Keynote Speechwriting Services, TEDx & Industry Conference Talk Scriptwriting, Corporate AGM Chairman's Address Writing
Open service →White-Label & Reseller Agency Writing Services in Basel
White-Label SEO Blog Post Writing for Agencies, White-Label Website Copywriting Fulfillment, White-Label Content Marketing Retainer Fulfillment
Open service →Journalism, PR & Media House Writing Services in Basel
Corporate Press Release Writing Services, Funding Round & Investment Announcement Releases, Product Launch Press Announcement Writing
Open service →Industries
Sectors we serve in Basel
Process
Working with us from Basel
- 1
Free fifteen minute call
Basel hours
We understand the goal, the audience and the deadline.
- 2
Written scope, fixed price
In CHF
Deliverables, timings and the metric we are moving, agreed before work starts.
- 3
Specialist production
Week 1 to 3
A dedicated specialist drafts, an editor reviews against your voice guide.
- 4
Review and measure
Ongoing
Approvals in the dashboard, two revision rounds, reporting against the agreed metric.
Who we help
Brands we work with in Basel
Proof
Related projects
Product Catalogue Enrichment for Walmart Marketplace
Enhancing large-scale product catalogues with structured, accurate and customer-friendly content designed to improve product quality and marketplace consistency.
Read the project →Editorial Commerce Content for Leading Global Publishers
Producing research-led editorial commerce content for internationally recognised publishers across technology, health, parenting, outdoor and lifestyle sectors.
Read the project →Multi-Segment Email Lifecycle Strategy for a US Solar Company
Designing segmented lifecycle email journeys that nurtured prospects, strengthened engagement and supported lead generation across multiple customer stages.
Read the project →Reading
Related guides
75 BFCM Campaign Hooks to Grab Attention and Drive More Sales
Explore 75 Black Friday Cyber Monday campaign hooks for email, social, advertisements and landing pages, organised by category with a channel guide.
Read the guide →How to Fix Website Copy That Isn't Converting
Website getting traffic but no leads? Learn how to improve website copy, landing pages, CTAs and SEO to turn more visitors into enquiries.
Read the guide →Must-See Brand Checklist Before Starting a New Brand in the USA
Starting a brand in the USA is exciting right up until you realise how many decisions sit between “I have an idea” and “I’m ready to take my first customer’s money.”
Read the guide →Questions people ask
Frequently asked questions by brands in Basel
Short, direct answers to the questions we get asked most. If yours is not here, send it over and a real person replies within one business day.
Do you work with businesses in Basel, Switzerland?
Yes. We work with Swiss brands remotely, with meetings scheduled around local business hours and content written for how people search in Basel, Switzerland.
Do you understand the Switzerland market?
High value, multilingual and quality obsessed. Buyers expect precision and privacy, price is rarely the objection, and four language regions each read differently.
Do you write in local English and spelling for Switzerland?
We match local spelling, currency (CHF), date formats and idiom, and we work in German, French, Italian, English where the audience needs it.
How do meetings work across time zones?
We book calls inside your working day and keep everything else asynchronous in the client dashboard, so progress never waits on a shared hour.
How much does content marketing cost in Switzerland?
Pricing is scoped per project and quoted in CHF or your preferred currency. You get a written proposal with a fixed price, not an hourly guess.
Can you help us rank locally?
Yes. Local SEO work covers location pages, Google Business Profile content, local schema and the internal linking that ties Basel, Switzerland pages back to the main service hubs.
Do you handle multi-market rollouts?
We run a central brand voice with local flex, so the message stays consistent while each market gets content that sounds like it belongs there.
Are you familiar with local advertising and privacy rules?
We write to local advertising standards and privacy expectations, and we flag anything that needs legal sign off before it is published.
Can you work with our in-house team?
Often we do. We can lead strategy and hand delivery to your team, or take the whole function off their plate. Both work, as long as one person owns approvals.
How do we get started?
Send an enquiry with your market and goal. You will get a reply within one business day with next steps and an honest view on cost.
Let's talk about Basel
Request a free 100-word sample on your topic, or email or chat with us. A real person replies within one business day, with no pressure.